Can GPS Track Down Runaway Pets?

July 28, 2009
By Cherry Crayton

Cinco, a Husky, wears the Spotlight device on his collar.

Here’s a story out of the College of Management for all you pet owners. Two of  its aumni — Chris Newton ’98 and Lewis Sheats ’01 — have formed Positioning Animals Worldwide (PAW). The company’s first product? The Spotlight GPS Pet Locator system. And yes, it does just what its name suggests:

Its core component is a two and a half ounce electronic device that attaches to the dog’s collar. The device is always on, allowing the owner to continuously monitor a pet’s location via the Spotlight website.

Sheats said that the idea for the system came about as he and Newton were thinking of ways to keep their dogs safe and locate them if they got lost.

As part of the system, the owner sets up one or two safe zones, called the ‘SafeSpot.’ The first is typically the perimeter of the owner’s property or fenced-in yard. The second SafeSpot could mark the approach to high traffic or other dangerous areas.

If the pet leaves the first safe zone, the system sends the pet owner a text or email message via mobile phone. . . . Owners receive a second alert when the pet has passed through the second SafeSpot. If the owner has a smart phone with Web access, the system also will provide turn-by-turn directions to the dog.

(Photo courtesy of the NC State College of Management)


4 Responses to “Can GPS Track Down Runaway Pets?”

  1. Facebook User says:

    Hmm… is THIS why an email about this company (I didn’t opt-in to) showed up in my inbox today? Does the university make it a habit of making our email addresses available?

  2. Chris Richter says:

    Thanks for your comment and for reading the blog. The Alumni Association does not sell alumni e-mail addresses, so I don’t know how you would have gotten on the mailing list. I would suggest that you contact the company directly to find out how they got your e-mail address and to request removal.–Chris

  3. Facebook User says:

    Thanks Chris! Glad to know the Alumni Association doesn’t make it practice to divulge our info… two thumbs up 🙂

  4. Dog says:

    I think this is a wonderful invention for dog owners! It could cut down on the lost dog statistics, and for pet owners who live near a road, it could mean less dogs being hit by cars, because as all us dog owners know, it can be difficult to train your dog not to get near the road and/or chase cars.

Leave a Reply

Your email address will not be published. Required fields are marked *